BRAND DEVELOPMENT AND STRATEGY

Click on the Brand Development and Strategy services below to know more about them in detail

A brand is more than logos and tag lines. It’s an experience, a memory and a relationship. With our Brand Development and Strategy Services, we work hand in hand to help you define the foundation, the origin story of your brand, the essence and how and why it’s special and unique to your consumers.

PERFECT FOR:

Individuals and companies who have a product or a service idea and want to turn it into a brand. Or brands that are looking to reinvent and rebrand themselves.

TIME FRAME:

2 – 3 weeks

INCLUDES:

  • Consultation
  • Brand Discovery Questionnaire
  • Brand Strategy
  • Brand Concept
  • x 3 Rounds of Feedback
  • Final Brand Development Document

DELIVERABLES:

  • Brand Name
  • Brand Mission, Vision, USP
  • Competitor Analysis
  • Target Audience
  • Brand Voice & Personality
  • Brand Guideline Manual

Your branding is how your audiences see, feel and get to know your brand. It is a visual experiences that expresses your company’s personality and values, and brings your brand to life. It is literally the face of your brand. We work with you to define the branding based on your brand strategy & personality.

PERFECT FOR:

Individuals and companies who have a brand strategy in place and are ready to define the brand visually.

TIME FRAME:

2 – 3 weeks

INCLUDES:

  • Consultation
  • Brand Discovery Questionnaire
  • x 3 Moodboard Concept
  • x 3 Distinct Logo Concepts
  • x 3 Rounds of Feedback on Selected Option
  • x 1 Final Logo Design
  • Concept Mockups

DELIVERABLES:

  • Creative Direction Moodboard
  • Primary Logo Design
  • Simplified Logo (Emblem/Typographic)
  • Monochrome Logo
  • Brand Colour Palette
  • Brand Typography
  • Logo Manual
  • Open Files: AI
  • Image Files: JPEG, PNG, PDF

Your branding is how your audiences see, feel and get to know your brand. It is a visual experiences that expresses your company’s personality and values, and brings your brand to life. It is literally the face of your brand. We work with clients to define the branding basis their brand strategy & personality.

PERFECT FOR:

Individuals and companies who have a brand strategy in place and ready to define the brand visually along with a stationery & identity extension.

TIME FRAME:

3 – 4 weeks

INCLUDES:

  • Consultation
  • Brand Discovery Questionnaire
  • x 3 Moodboard Concept
  • x 3 Distinct Logo Concepts
  • x 3 Rounds of Feedback on Selected Option
  • x 1 Final Logo Design
  • x 2 Distinct Visiting Card & Letterhead Design
  • x 3 Rounds of Feedback on Selected Option
  • Concept Mockups

DELIVERABLES:

  • Creative Direction Moodboard
  • Primary Logo Design
  • Simplified Logo (Emblem/Typographic)
  • Monochrome Logo
  • Brand Colour Palette
  • Brand Typography
  • Stationery: Visiting Card & Letterhead
  • Website Favicon
  • Pattern Design & Brand Icons
  • Brand Imagery Inspiration
  • Brand Manual
  • Open Files: AI
  • Image Files: JPEG, PNG, PDF

Brand communication defines the brand as much as the branding does. It is the bridge between your brand and your target audience. Brand design consistently flow through in all print and digital collaterals, maintains continuity and reinforces the overall brand identity.

PERFECT FOR:

Individuals and companies who want to expand their brand design language to all brand collaterals that touch their audiences to elevate their overall brand experience.

TIME FRAME:

2 – 4 weeks

INCLUDES:

  • Consultation
  • Brand Discovery Questionnaire
  • x 3 Moodboard Concept
  • x 3 Distinct Communication Collateral Design Concepts
  • x 3 Rounds of Feedback on Selected Option
  • Final Communication Collateral Design
  • Concept Mockups

DELIVERABLES:

  • Contract/Proposal Design
  • Invoice Design
  • Stickers, Notecards, Stamps
  • Company Deck/Presentation Template
  • Social Media Design Template
  • Instagram Highlight Cover
  • Open Files: AI
  • Image Files: PDF, JPEG, PNG
Okay, Let's Chat!

OUR

BRAND DEVELOPMENT AND STRATEGY + BRANDING AND IDENTITY WORK

OUR OTHER SERVICES